The email that helps you start a business by keeping things simple.

This week:

Listen to this week’s voice note on the online version of this email.

This week’s mantra: You are exactly where you are supposed to be.

Book to add to your list: Money Mentor by Anna Brading - 10 essential steps to do your future self a favour. A brilliant read for if you are starting out getting to grips with your money and improving your financial literacy.

This week’s challenge: Do one thing you have been putting off because it’s outside of your comfort zone. Whether it’s pursuing a new partnership, finally posting that tiktok video and getting started with content creation or sending a cold outreach email. Make this week the week you are going to do the thing.

Mindset Moodboard:

Your Lucky List

Do you ever feel as though things are happening to you rather than for you? You feel like you are never in the right place at the right time. Like you missed a trick… you find yourself saying “well of course {insert bad thing} would happen to me… It’s sod’s law!”

This week I’m sharing a super simple antidote - your Lucky List.

We’ve all heard how transformative gratitude can be for your mindset and overall wellbeing but recently, I’ve been finding my gratitude practice of writing out things I was grateful each day was becoming a little prescriptive. “Safe home, running water, fridge of food…” of course, I am immensely grateful and privileged to have access to these things but my formulaic approach to gratitude meant I was going through the motions of something I “should” be doing rather than an act that was leading to a continuously growing, grateful and abundant mindset.

So here’s how I changed things up recently. I’ve started to keep a lucky list. Each day when I have a lucky moment I write it down in my phone notes or on one of the many annoyingly small reporters notepads I have in my bag at all times.

Since I started this I’ve noticed a marked improvement in my mindset that lucky things are always happening to me and opportunities come to me all the time.

Here’s just some of the things on my lucky list from this week:

Give it a try this week and let me know if this works for you too and how you feel!

Inside the Keep It Simple Club

If you’re not a member yet here’s what you missed…

• It’s week two of our couch to £5k programme and this week we are optimising products & services, establishing product-market fit and auditing our sales flows

• Three members took the hot seat for a deep dive on identifying their ideal customer, how to add new and recurring revenue streams and finally, creating a monetisation action plan

• Week 3 content lands later this evening including an entire 12 week marketing plan. In the week ahead we are focusing on customer acquisition, story-telling & building partnerships.

• Upcoming live member implementation sessions:

  • How to build a memorable brand that attracts your ideal audience

  • Lessons in social media growth and how to grow and nurture an engaged audience that buys

  • The latest developments in AI for Business and how to leverage it to save time and make more money

If you’ve read this and quite rightly have FOMO - you should join us! You can cancel any time :)

How to train ChatGPT in your writing style

It’s no secret that I use AI A LOT. One thing I use it most often for is for the first draft framework for written content.

Before you ask, no, ChatGPT doesn’t write this email, but it does write most of my emails that go from my inbox and save them as a draft for me to review.

ChatGPT also…

• Writes all of my call notes as summaries with actions (which are then automatically saved in notion)

• Makes improvements to my email funnels based on A/B testing and conversion data

• Suggests content for me for social media and writes frameworks for scripts

In short, I’ve got a pretty good system for leveraging and using AI as a personal assistant and a lot of this system is based on the fact that I have trained ChatGPT in my writing style.

So here’s the prompt and process you need to go through to train ChatGPT to write like you…

Enter the prompt:

Today I am going to teach you how to write content in my personal style so that we can begin to work together to write content for my different business needs. To do this I need you to act as a skilled copywriter, specialising in the different content styles I will define. I’m going to share with you my written examples and then you can analyse them to replicate my tone and style. We will do this for several different mediums and styles of content and after each one is approved you can save that style of content and tone of voice for future reference and tasks.

When you are ready say “go” and I will share examples one by one. After each example please respond with “next”.

Continue this until I say “Medium complete”. Then, analyse my style for tone, vocabulary, and structure and replicate my style.

Share your examples for each medium with chatgpt for example, copies of your newsletter, copies of how you respond to emails, copies of your social media content and captions.

After each medium has been analysed. Ask ChatGPT to save your content writing style for each medium by saying “please save this tone of voice and writing style under - “my newsletter style”. In future when we are working together on newsletter content I will ask you to write draft content using “my newsletter style”.

ChatGPT will now have saved your writing style for all mediums saving you hours drafting initial content - you’re welcome!

Have a great week ahead & remember to keep it simple.

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